In order to make money blogging, it’s important to diversify your revenue streams. Many bloggers make the mistake of putting 100% of their faith into just Google AdSense. I recently added Kontera in-text links for a new revenue source, and you can do the same. Just signing up and putting their default code isn’t enough to maximize your earnings though.

Kontera provides a few different things you can do to customize your advertising to help juice every penny into your revenue. This is what your default ad tag will look like:

<script type=”text/javascript”>
var dc_UnitID = 14;
var dc_PublisherID = XXXXX;
var dc_AdLinkColor = ‘blue’;
var dc_adprod=’ADL’;
</script>
<script type=”text/javascript” src=”http://kona.kontera.com/javascript/lib/KonaLibInline.js”></script>

This just makes your links the default blue, which most sites with a real design shouldn’t have. On top of this, it can also make things like your sidebar and your headlines links. This is no good, and we need to do something about it.

Change The Kontera Link Color

To change the link color simply change this line:

var dc_AdLinkColor = ‘blue‘;

You can switch blue to any hex color code. For example this would make the links black:

var dc_AdLinkColor = ‘#000000‘;

Most people will normally make the color of the Kontera links the same color as their regular links. The main difference is that Kontera links are double underlined, but it’s still a little iffy in terms of users being tricked into clicking a link. I personally decided to make the links green when my links are blue.

Target A Specific Area

You can target a specific area of your page, for example if you just want a specific paragraph to get linked. Simply add a class=”KonaBody” to a section of your code, and everything in it can get linked by Kontera. For example:

<div class=”KonaBody”>This text can possible get linked by Kontera!</div>

Restrict Areas From Getting Linked

If you don’t want an area to get linked simply add a class=”KonaFilter” to a section of your code. For example if you don’t want the sidebar linked you can do something like:

<div id=”sidebar” class=”KonaFilter”>This code will note get linked by Kontera</div>

Easiest Thing To Do In Wordpress

All I did in Wordpress was add a class=”KonaBody” to the div=”content” section. This will cover all of the content you write, but filter out the side bar, footer, and header.

If you don’t already know, in-text advertising are those links that display an ad when you hover over them with your mouse. I’m not a huge fan of this type of advertising, but I’d like to see how they perform on my blog. You will notice that my real links are blue, and sponsored links are green with a double underline.

Kontera used to only accept publishers that generated at least 500,000 pageviews a month. This blog is new, and not doing anywhere near that, but Kontera decided to let smaller sites into their network. Their main concern is accepting sites with quality content, which mine passed their test.

John Chow has Kontera implemented on his site and generated over $300 in 12 days. Keep in mind his blog generated 313,000 pageviews in the same month. I’ll recap how it does on here for the April review in early May. Stay tuned.

If you have been running Kontera, or even IntelliTXT, how has it worked out?