In Person Look At The New Lamborghini Gallardo LP560-4
In Person: First Look At The New Nissan 370ZConsistent New Content Will Drive Traffic – A Real World Example
As many of you know, I launched Carbon Fiber Gear back in December of 2007. For over a year it stood fairly stagnant, not really getting much attention or updates from me, and then I started to take it pretty seriously. So how has it grown in that amount of time?
It’s not the biggest site in the world, but it has been growing pretty rapidly lately, and I haven’t had one month where the amount of search engine traffic hasn’t grown. The site has been ranked on Google’s first page for the term “carbon fiber” which has definitely helped things move along.
With the site I’ve tried to have at minimum 2 new posts per week on the editorial schedule. That way my readers know to expect new content. This has surely helped drive traffic, and gain more SE visibibility. Take a look at this chart which shows the amount of traffic from search engines on a monthly basis since the site started:
Lately, I’ve been seeing a good 15-20% growth per month. When the numbers are starting to get this high (20,000 uniques/month), it’s really starting to make a huge difference on the bottom line.
To help capitalize on this newfounded traffic, I’ve recently redesigned the site to better promote older content (since the content mostly is not time sensitive), as well as promote other sections of the site (like our store). In turn I’ve found that our pageviews per visitor has gone up, and our bounce rate has come down. Huge wins!
My main point of this post is that while I’m nowhere near the amount of traffic I’d like to ultimately bring to the site, they are decent numbers…but look at how much time it took to get there. Don’t give up if you don’t see results over night. It takes time to build up a site and really generate a loyal userbase, if you keep pumping out good content, things will happen.
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Setai
03/10/2009 8:12 amSure it works but the problem is that when you just can’t seem to write an interesting post (but you don’t realise it) you can write and write and write in hopes of driving traffic but you’ll never see satifying results.
David Pitlyuk
03/10/2009 10:38 amSetai – With writing content, there is also some marketing that needs to get done to help get the content out there. Work with other bloggers and sites that are related to your niche to link with each other, etc. Just writing on your site and sitting back doing nothing will likely net very minimal results. I’d recommend reading ProBlogger for more information, guides, and tips on not only writing your content, but starting to build a user base as well.
Pozycjonowanie Poznań
04/01/2009 7:48 amConsistency is key here. 2 posts per week seems enough for most sites when it comes to new content, though it clearly depends on the niche – some have significantly more news, some significantly less. But when your readers expect regular updates, you have them hooked
Anyway, good advice!
odchudzanie
07/15/2009 8:46 amTruly said that big success needs big effords and huge patience. But if You work really hard the results will come in time. Te most dificult is time when You wait and wait and wait… and nothing happens. This may destroy Your confidence and blow peace of mind to pieces.